Strategy & management driving 20% growth
Core Competencies
01
Content & SEO
02
Social Media
03
Email & Digital
04
Event Support
Content & SEO
Content development adds value to brands by allowing brands to connect with their audience and build a relationship with consumers through strengthening credibility and cultivating loyalty It can also boost visibility by successfully connecting consumers with impactful and relevant content.A blog content refresh featuring in-depth SEO-optimized medical resources written in collaboration with experts in the field was shared through social (Facebook, Instagram, LinkedIn) and digital channels, driving a 140% increase in blog traffic, a 20% increase in search clicks, and a 35% increase in search impressions.
B2B Blog Posts
B2C Blog Posts
Whitepapers & More
Digital Campaigns
Digital campaigns are valuable tools for building relationships with audiences old and new. They can easily be modified mid-campaign to pivot to audience behavior, foster more relevant interactions, and drive better results.ACUTE launched a digital marketing campaign targeting former patients. The campaign featured free, in-depth medical and psychological resources for patients and their family members, resulting in a 35% open rate and a 5% click through rate.
Events
Events grow awareness, credibility, and leads. They offer personal experiences with services and staff to consumers and allow marketers to foster relationships in real-time.A networking event hosted prior to a major industry conference acted as a promotion for a presentation at the conference and the organization's services. The event was aimed at medical providers and specialists, including free hors d'oeuvres and refreshments as well as the opportunity to meet and network with medical staff and the provider relations team. Attendees that were existing contacts referred 15% more patients and 28% of new contacts made referrals in the 6 months after attending.
Social Media
Social media campaigns add value to brands by providing faster, more frequent, and more relevant communications with the audience. Through sharing, they provide greater customer insights through interactions and improve conversions by moving followers through the customer journey.Through a combination of a novel short-format video strategy and targeted content for our audience, ACUTE saw a 66% increase in social media impressions, a 71% increase in engagement, a 40% increase in post link clicks, and 16% audience growth.